If you don’t think you’ve ever been retargeted or remarketed, you are probably mistaken. Have you ever checked out a website and maybe even added products to your cart but never followed through with your purchase? The next day, you all suddenly see ads appear for the exact product you had been looking at the day before. Coincidence? Probably not. You’ve been included in one of many remarketing campaigns out there. Remarketing campaigns have become increasingly popular to bring customers that were once interested in a product or service back. You, as a company, are literally “re”-marketing to these individuals.…