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The Key to Innovation in Marketing

It is every business’s dream to create a long-lasting legacy for their brand that spans generations, demographics, and target audiences. Longevity is hard to come...

Understanding Voice Search

The world of marketing continues to advance and expand with each passing year. From paid social to retargeting ads, marketers have a wealth of tools...

Understanding Retargeting

The goal of marketing is to convince a potential consumer to do business with your company. Whether that means buying a product or committing to...

2021 Advertising Trends

2020 was a challenging year for almost everyone. The COVID-19 pandemic put countless businesses in difficult positions that many of them could not come back...