Real-Time Ad Bidding – How Often Your Online Behavior and Location Is Sold
You check your Facebook feed and Instagram posts, do Google searches, and visit several websites every day. The places or things you search, the ads...
Top Tips for Choosing the Right PPC Keywords
Pay per click (PPC) ads can turn out a great ROI, but only if you have the right PPC keywords. You want to target the...
SEO Tips to Boost Your Website Rankings
It’s essential to stay on top of SEO tips and continually improve your Search Engine Optimization for your company. Of course, you can continue to...
Plant Seeds with Retargeting Ads
Retargeting ads is one of the most potent ways you can keep your brand at the top-of-mind after a potential lead engages with your content....
6 Digital Marketing Tips for Maximum Returns
Spending money on a digital marketing campaign is an investment to bring in more customers and sales for your business. But things are constantly changing...
Spring Cleaning: It’s Time to Streamline Your Marketing Campaign
Remember the days that your marketing campaign consisted of hanging up a poster, handing out a brochure, or mailing a postcard to your potential customers?...
7 Key Components to Increase Search Engine Optimization
If you own a business or run the marketing for a company, you’ve probably heard of search engine optimization (SEO). When many business owners hear...
How to Create a Marketing Plan Where SEO and Pay-Per-Click Ads Work Together
Creating a marketing strategy that gets you the most “bang for the buck” is everyone’s goal. No one loves to hand out money for marketing....
6 Tips for Reaching Valuable Customers in Valentine’s Day Ads
Valentine’s Day and the few days leading up to it can mean everything for yearly sales, depending on your line of work. Therefore, creative and...
How to Include Paid Ads in the New Year’s Budget
The start of a New Year often means one important thing in every marketing department: a new budget. Many businesses manage their budgets and plan...
Effective Online Marketing Trends for Small Businesses in 2022
The New Year is here, which means that many businesses are starting out with a fresh marketing budget to maximize opportunities in 2022. So how...
8 Ways to Pivot Paid Ad Strategies to Increase Holiday Clicks
Marketing your business can be overwhelming these days. With so many options, you’re sure to be confused about where you should direct your attention and...