Long Video Ads vs. Bumper Ads
Since the internet became available to the general public, brands and businesses have been using this digital space to increase their reach. The internet changed...
How to Use the Power of Machine Learning to Boost Your Business
Anyone in the world of marketing should be constantly looking for new technologies that will improve their overall performance. The majority of these teams are...
The End of Google Ads’ Message Extensions & What to Do Next
Google has been a driving force in helping brands expand their digital presence while also boosting their conversions and sales. While Google has created a...
Fixing the Gap Between Retailers and Brands
The world of marketing has always been evolving, changing as society and technology advances. However, it has never changed at this rate, and so drastically,...
What Does Marketing vs. Advertising Mean?
Many business owners often assume that marketing and advertising are interchangeable and mean the same thing. While they do possess some similarities and often work...
The Importance of Speed When Responding to Inquiries
The world continues to change in a vast number of ways. The way we communicate with one another has changed drastically with the advancements on...
What You Need to Know About Paid Search Marketing
The world of marketing has drastically changed in just a few short decades. With the advancement of technology and customers’ continued reliance on the internet...